Digital transformation is now increasingly felt in various public services, including access to social protection for informal workers in Indonesia.
Seeing the growing needs of society, Telkomsel together with BPJS Employment have officially entered into a strategic collaboration to expand access to employment social security services digitally.
This collaboration was marked by the signing of a Cooperation Agreement (PKS) as well as the launch of the Jamsostek Points benefit package which was designed to make it easier for informal sector workers or Non-Wage Earners (BPU) to get job protection in a more practical process.
This collaboration is an important step in encouraging the inclusion of social security services in Indonesia, especially for millions of informal workers such as online motorcycle taxi drivers, couriers, MSMEs and independent workers.
Jamsostek Points Make it Easy to Register for BPJS Employment
Through the latest innovation called Jamsostek Points, customers can now get Telkomsel data packages as well as access BPJS Employment protection in one integrated service.
This service is available through Telkomsel’s digital ecosystem which allows the registration process to be simpler than before.
If previously customers had to buy a data package and register for BPJS Employment separately, now the entire process can be done more practically via the MyTelkomsel application.
Users only need to select the Jamsostek Points package in the application to get the benefits of digital connectivity as well as access to employment social security protection.
This step is considered to be a relevant solution in the current digital era, especially because informal workers are very dependent on internet access to carry out their daily activities. With the presence of this integrated package, connectivity and work protection needs can be met in one service.
Focus on Reaching Informal Workers in Indonesia
The collaboration between Telkomsel Enterprise and BPJS Employment also targets expanding the range of services for the informal worker segment, whose number continues to increase in Indonesia.
Through the support of Telkomsel’s digital ecosystem, the Jamsostek Points service will be promoted through various digital channels such as the MyTelkomsel application, WhatsApp, and SMS blast.
It is hoped that this approach will help the public understand the benefits of BPJS Employment protection more easily.
Telkomsel Sales Director, Stanislaus Susatyo, said, “Through this collaboration, we want to present solutions that are truly relevant to the needs of society, especially informal workers. Through innovations such as Jamsostek Points and the use of the Telkomsel digital ecosystem, we are trying to simplify access to employment protection, from registration to payment, so that it can be done more practically in one service. This is part of our commitment to continue to serve wholeheartedly.”
Meanwhile, the Director of BPJS Employment Membership, Agung Nugroho, considers this collaboration to be a strategic step to expand the scope of BPJS Employment participants from the informal sector.
“Currently there are still many BPU participants who have not registered as BPJS Employment participants. Through this collaboration in the Jamsostek Points benefit package with Telkomsel Enterprise, we want to provide easy access to registration to get protection as BPJS Employment participants so that more workers can get job protection on a massive and sustainable basis,” said Agung.
Encourage Universal Employment Social Security Coverage
This collaboration is also in line with the 3C BPJS Employment strategy which includes Coverage, Care and Credibility.
In terms of coverage, collaboration with Telkomsel allows expanding participant coverage through digital platforms that are close to people’s daily activities. For the Care aspect, the registration process and service access are made easier so that informal workers can obtain practical job protection.
Meanwhile, the Credibility aspect is realized through the management of participant services and data which is carried out professionally and transparently.
In the future, Telkomsel Enterprise and BPJS Employment plan to continue exploring various other digital collaboration opportunities to expand universal employment social security coverage in Indonesia.
PakarPBN
A Private Blog Network (PBN) is a collection of websites that are controlled by a single individual or organization and used primarily to build backlinks to a “money site” in order to influence its ranking in search engines such as Google. The core idea behind a PBN is based on the importance of backlinks in Google’s ranking algorithm. Since Google views backlinks as signals of authority and trust, some website owners attempt to artificially create these signals through a controlled network of sites.
In a typical PBN setup, the owner acquires expired or aged domains that already have existing authority, backlinks, and history. These domains are rebuilt with new content and hosted separately, often using different IP addresses, hosting providers, themes, and ownership details to make them appear unrelated. Within the content published on these sites, links are strategically placed that point to the main website the owner wants to rank higher. By doing this, the owner attempts to pass link equity (also known as “link juice”) from the PBN sites to the target website.
The purpose of a PBN is to give the impression that the target website is naturally earning links from multiple independent sources. If done effectively, this can temporarily improve keyword rankings, increase organic visibility, and drive more traffic from search results.
