Boedy JVS, Vape Boss who is now also a boarding house father

Boedy JVS, Vape Boss who is now also a boarding house father


Jakarta, 11 September 2025 – Who doesn’t know Boedy JVS? The man whose full name is Budiyanto Imam Suyanto This has become synonymous as the “Vape Boss” in Indonesia thanks to the success of his electronic cigarette business, Jakarta Vape Shop (JVS). Boedy’s entrepreneurial instincts apparently did not stop at JVS, and he continued to diversify his business investments into various new lines and industries. Among his range of products and businesses, one of his portfolios that is quite unique is his first business in the boarding house industry, namely Aluya Bay.

small bay, property technology company (prop technology) which promotes the concept of “flexible co-living”, had the opportunity to chat directly with Boedy to understand why he decided to diversify his business investment into the realm of boarding houses and start pursuing a new career as a “Mr Boarding House”.

Boedy saw a promising opportunity in the boarding house business

Boedy’s journey into the boarding house business actually started with a warm gesture as a child. In 2018, Boedy took over the land assets unemployed owned by his mother, just to fulfill his mother’s request and without any further business plans. After 6 years had passed, Boedy’s entrepreneurial radar felt that this land asset located at the strategic point of Bintaro could be maximized into a promising business investment, and this is where the idea to start his first boarding house business emerged.

“In my opinion, boarding houses are a very promising business for the long term, capital for my children in the future. This business will not quickly reach break even point, it may take more than 5-6 years. However, I understand that people will always need a place to live. This is different from trend-based businesses like padel which may quickly return on investment, but we don’t know how long the trend will last. I feel that the boarding house business very rarely ‘dies’ as long as it is managed well and professionally,” he said Boedy.

Behind his enthusiasm for pursuing a new industry, Boedy understands that the boarding house business will present different challenges and experiences from the businesses he has previously run. Managing a boarding house requires a lot of time and attention, which collides with Boedy’s busy schedule in managing many businesses. Finally, Boedy decided to collaborate with the operator living together for his first boarding house, that is Small bay. With Cove, Boedy gets the best assistance in the industry for property design, market research, marketing, property operations, and resident management.

Aluya Bay, Kost who reaches occupancy rate 90 percent in a matter of months

In October 2024, Boedy officially launched his first boarding house business, Aluya Bay, which is located in Bintaro, South Jakarta. Boedy said that the name ‘Aluya’ was taken from the name of his beloved mother, who was the initial owner of the asset and Boedy’s inspiration in building the property. Boedy wanted Cove Aluya to bring the comfort and warmth that his mother brought to his home, and therefore Boedy put a lot of attention into the property’s design, facilities and access.

With big business ambitions, Boedy doesn’t want Cove Aluya to just be an ordinary boarding house. This property was built with a concept in mind living together, presents above average facilities such as communal spaces, fully equipped kitchens on each floor, roof, and modern property interior design. Not only that, this property also has access close to the Lebak Bulus MRT, TransJakarta and the Veteran toll gate. Boedy’s decision to collaborate with Cove as a property operator is also his strategy in ensuring that the property continues to be well maintained, marketing runs on target, and property occupancy can continue to be maximized. With such careful planning and management, Aluya Cove occupancy has reached 90 percent in just six monthsmaking it one of the best performing properties in the Cove network.

“Because I have a busy work schedule, I chose to collaborate with the operator living together like Cove becomes an effective business strategy. I receive all financial reports, occupancy, as well as information on building damage and maintenance digitally. “I can access all information related to Cove Aluya from my cellphone, so decisions and evaluations can be made quickly and don’t take too much time,” concluded Boedy.

Boedy decided to continue expanding his business in the boarding/boarding sector living together

Seeing the success of Cove Aluya, Boedy will pursue the boarding house business and plans to expand with Cove. In the near future, Boedy will launch living together new in the Terogong area, South Jakarta. This property will have close access to the Cipete Raya MRT which can be reached by walking for only two minutes. Boedy also plans to group rooms within the property into a number of price ranges, providing more choices for the needs of different consumer segments.

Stay tuned for more information regarding living together owned by Boedy JVS in site And social media Small bay.


About Cove

Cove is a property technology company (prop technology) which carries the concept of “flexible co-living” in various ready-to-live-in properties with complete facilities and strategic locations. Currently, Cove is present in more than 150 locations inhabited by 30,000 people in Indonesia every month, both monthly and daily.

Founded in 2018 in Singapore, Cove has been present in several major cities in Indonesia since 2020 and has operated in Japan and South Korea. The Cove application can be downloaded at App Store And Google Play. Get the latest information from Cove via Cove.id/press, Instagram @cove_idAnd TikTok @cove_id.



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